Private Label Rights
Firesales - This
strategy is a great way to tremendously maximize your profit using private label rights content. The content
creators use private label rights content to create products. They are packaged in amounts of 10 or more
The firesale is constructed as such where the packaged products are sold at
different prices for a certain amount of time. For several days, the price may start at $97. After the deadline for
that period has passed, the firesale price increases.
The increase could be anywhere from $10 to $30, or maybe more. After that period
has passed, the firesale price increases again. This process continues in a cycle for a few weeks or until all the
quantities have sold out.
With some of the firesales, the prices can increase up to as much as $200 - $250
for a package. This of course, depends on the type of products being sold and how much the seller thinks they're
The products that are sold during the firesale are usually ones that they would
rather sell rights to, as opposed to resell the individual products themselves. The seller usually offers private
label rights, resale rights and/or master resale rights with the firesale packages.
It doesn't take long for the packages to sell out. For one, there are usually only
a limited number of packages made available for the firesale. It's basically a first come, first serve deal. If you
snooze, you lose.
The number of packages made available for the firesale are usually between 100 -
300. This way, only so many people are able to purchase. After the last package has been sold, the firesale is
They spend several hundred dollars for each product and still come out profitable
during the firesale. They don't have a problem doing that because they know they'll come out ahead when
everything's said and done.
Just in one day alone, their firesales can amass five figures. Just think,
starting the firesale at $97 and 150 purchased at that price during the first few days. That's a total of $14,550
in a matter of 24 - 72 hours. Or sometimes you can make that much selling firesale packages in one day.
If you're thinking about doing a firesale, you can start out with five products.
This way, you can get a feel for how a firesale is operated. Some people choose to package related products
together, some don't. If possible, see if you can find an experienced person who has done firesales and knows what
goes into them.
Take your time to modify the private label content to create your own unique
reports. Create graphics to go with them and write your own sales copy. There are many copywriting books available
to use. You can also check on the forums. Sometimes, some of the forum members offer great deals on copywriting
material. You just never know what kind of gem of a deal you might come across.
Take those five products (or reports) and offer private label rights. Start out
with a low price, like $27. Shoot for 50 to 100 packages for your first time. You won't be out of much money,
except the merchant processing fees.
If you sold all 100 packages, you could make close to $2600 - $2700, minus the
processing fees. Of course, the reports must have excellent value and they don't have to be 70+ pages long to do
After you've finished the first one, you can do it all over again. You may want to
wait a month or two before presenting it. You don't want to get inundated with firesales and lose focus with your
Firesales are a surefire way to make a ton of money in a day to a few days. After
you really get the hang of it, you can move on to bigger projects that will earn you enormous profits.
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